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PreviousSelected as boldNextPublish on social networking platforms

Last updated 8 months ago

including an image in a or post is important for several reasons:

  • Attracting attention: Images attract more attention than text alone. They stand out in busy news feeds and increase the likelihood that users will stop to read the post.

  • Increasing engagement: Posts with images generally generate more interactions (likes, comments, shares). For example, on Twitter, tweets with images receive about 150% more retweets than those without images.

  • Improving understanding: A relevant image can help illustrate and clarify the message you want to convey. It can make the information more understandable and memorable.

  • Humanization and storytelling: Images, especially those showing faces or real-life situations, help humanize messages and tell a story. This can strengthen the emotional connection with your audience.

  • Algorithm optimization: Social media algorithms often favor visual content. Posts with images are therefore more likely to appear in your followers’ feeds.

To maximize the impact of your posts with images on and :

  • Use high-quality and relevant images that relate to the content of the post.

  • Add text or graphics to the images if it helps clarify the message.

  • Ensure that the images are optimized for the recommended format and dimensions for each platform.

  • Use analytics tools to evaluate the performance of your posts with and without images to adjust your content strategy accordingly.

In conclusion, including images in your posts on and is a recommended practice to improve the visibility, engagement, and impact of your communications.

Change the image of your post.

Click on the image icon at the bottom left under your post and choose the image you want to upload.

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LinkedIn
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